Indiehacker A: > I vibecoded Mailchimp in just a few prompts > they raised prices so I built Slopchimp > you can use it too, for $49 / mo Indiehacker B: > I vibecoded Slopchimp > $49 is a price gouging scam > my slop is $5 lifetime
brandCooling
Mailchimp on X
Price leads: 7 people call Mailchimp too expensive, citing fees that climb with list size and bills for unsubscribed contacts; others weigh cheaper routes like MailCheap, Brevo or Amazon SES. Brand admiration and jokes that it is being left behind round out the talk.
First written 27 Oct · what changed · from 42 posts by 37 people
Tracking posts that say “mailchimp”
Track this for your marketPosts, last 24h
26
−13%vs. previous 24h
Posts, last 7 days
268
97 in the last 72h
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7-day average
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Posts per day, last 30 days
as of Nov 3, 10:00 UTCWhat changed
as of 27 Oct · checked once a monthFirst written 27 Oct. When what people say changes, it shows here.
Tone· 12 posts from 11 people· written 27 Oct
How do people feel about Mailchimp?
No single view of Mailchimp carries the section: the largest group, 4 people, joke or predict it is being left behind, 3 admire the brand, 2 are impressed by specific features and 2 say they are not going anywhere.
Being left behind has the largest group, 4 people, and the posts are jokes rather than user reports. A parody thread — the most-reached post on the page — has one indie hacker build a Mailchimp clone in a few prompts at $49 a month and another undercut it with a $5 lifetime deal; others say sending platforms like Mailchimp are "dead" or that Mailchimp is watching like Blockbuster watched Netflix.
Brand feeling runs the other way. 3 people admire the company itself: Freddie-era branding, an odd yellow, a hand-drawn illustration system and a tone of voice that made email marketing feel human, alongside its no-outside-funding sale for $12B.
2 people praise features they discovered — conditionals in merge tags, an automation that tags a contact when they click a link in an email — one planning to try more. 2 say they are staying, including a Mailchimp user with "no interest switching" to a cheaper newcomer because it may not be around tomorrow.
- Sees it falling behind4
- Loves the brand3
- Impressed by the features3
- Satisfied and staying2
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mailchimp watching this like blockbuster watching netflix
Mailchimp in the Freddie years. An odd yellow, a hand-drawn illustration system and a tone of voice that made email marketing feel human. Proof that a brand can be playful and still be trusted with a business tool.
I had no idea you could add conditionals to your merge tags in mailchimp
I have a MailChimp account and have no interest switching to Marc's alternative. This will save me like 15 and dollars a month but introduces a major risk knowing that Marc's product may not be there tomorrow. Businesses need stability and future proof
5 of the 12 posts behind this answer, one per person. The other 7, and every new one as it’s posted, come with tracking. Get early access
Pain points· 19 posts from 18 people· written 27 Oct
What do people complain about with Mailchimp?
The largest group in the section, 7 people, calls Mailchimp too expensive, citing fees that climb with list size and bills for contacts who have unsubscribed. Delivery trouble, slow support, lost account access, broken features and complexity are each raised by 3 people or fewer.
Cost is the recurring complaint. 7 people say Mailchimp is too expensive: fees climb as the list grows, it bills for unsubscribed contacts unless you archive them, and a paid plan is needed before automations will actually send. One quotes the customer line "mailchimp got too expensive"; another lists it among subscriptions cancelled this year; a third pays £90 a month for 6,000 subscribers and wants to leave.
3 people report delivery trouble: one sent 10,000 emails to double opt-in subscribers, saw a 97% delivery rate and a 3% open rate, and is weighing SMS instead; others say mail is landing in spam.
Support is slow and generic for 2 people — long waits with a case number, a reply that was no help, no way to reach a live person, an important email that could not be sent. 2 people lost account access, one after years without logging in; 2 report a skip function that does not work or segments that cannot be exported from automations; 2 find it overcomplicated or "too annoying".
- Too expensive7
- Poor deliverability3
- Slow, unhelpful support3
- Lost account access2
- Broken or missing features2
- Overcomplicated to use2
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「無料ツールで十分」と思って始めたのに、気づいたら、いちばん高いツールになっていた。 メール配信でも、こういうことが起こりえます。 たとえば、アメリカ大手のメール配信システム、Mailchimp。500リストまでは無料です。 でも、その先は使った分だけ払う形になり、リストが増えるほど料金が上がっていきます。月3000件までという送信の制限もあります。 一方、Brevoというツールは、同じくらいの価格帯でSMS（携帯のメッセージ）の配信にも対応しています。 どちらが得かは、リストがどれくらい増えるかで変わります。増える見込みがあるなら、最初から有料プランを選んだほうが、長い目で見て安くなる場合があります。 「無料かどうか」から選ぶと、今の安さだけで決めがちです。「半年後、1年後の自社の規模で、いくらかかるか」から考えてみると、分かりやすくなります。 これは、日本のツールでも同じ考え方で選べます。 あなたが今使っている無料ツールは、お客さんが2倍に増えたとき、いくらになりそうですか？
Agreed. The worst part is paying for people who already left. Mailchimp bills for unsubscribed contacts unless you archive them. I compared what the same list costs on the alternatives: link Check your contact count before you renew.
Email marketing is trash. 10k sent 97% delivery rate, 3% open rate on double opt in subscribers. This is a discount offer our clients want 🤷. Time to kill MailChimp or move to SMS?
Mailchimp finally got back to me a few minutes ago. The generic email was no help whatsoever, and there was no way to contact a live person. The problem started 24 hours ago. I was unable to send an important email.
Unfortunately I lost access to my mailchimp account for CryptoArtNet due to not logging in for years and so not everybody else will see this. I'd say spread the word but I know that's going nowhere.
5 of the 19 posts behind this answer, one per person. The other 14, and every new one as it’s posted, come with tracking. Get early access
Alternatives· 13 posts from 12 people· written 27 Oct
What are the alternatives to Mailchimp?
People weighing a move spread across many options rather than one: MailCheap, Brevo, Amazon SES, Beehiiv and self-built sending are level, each named by 2 people, with Klaviyo and MailerLite mentioned once each. Price and billing model are what they compare.
Five routes away from Mailchimp are named by the same number of people, so no alternative leads. MailCheap — Marc Lou's self-hostable tool — draws 2 people: one likes its visual editor and how easily agents can manage it, and plans to resell it to clients still on Sendinblue or Mailchimp; another Mailchimp user refuses to move, saying the saving is small next to the risk of a young product disappearing.
Brevo and Amazon SES each get 2 people, both on cost. Brevo is weighed on billing model — by contacts or by sends, depending on list size and how often you mail — and comes with SMS at a similar price. SES is called far cheaper at volume but "enterprisey and complicated", with questions about IP warmup and API keys.
Beehiiv (2) is weighed on delivery rates, with people crediting the work Mailchimp does with ISPs and blocklists. Self-built sending (2) saves money — €80 a month in one case — but both warn that sending from your own server lands in spam. Klaviyo is recommended for ecommerce; frustration with MailerLite prompts one evaluation.
- MailCheap3
- Brevo2
- Amazon SES2
- Beehiiv2
- Building your own sending2
- Klaviyo1
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I have a MailChimp account and have no interest switching to Marc's alternative. This will save me like 15 and dollars a month but introduces a major risk knowing that Marc's product may not be there tomorrow. Businesses need stability and future proof
Self hosting @marclou 's link He did a great job. I love the visual editor, and how easy agents can manage it and can do the final tweaking. I'm still waiting approval from amazon SES for bulk sending it's over for Brevo, MailChimp...
「無料ツールで十分」と思って始めたのに、気づいたら、いちばん高いツールになっていた。 メール配信でも、こういうことが起こりえます。 たとえば、アメリカ大手のメール配信システム、Mailchimp。500リストまでは無料です。 でも、その先は使った分だけ払う形になり、リストが増えるほど料金が上がっていきます。月3000件までという送信の制限もあります。 一方、Brevoというツールは、同じくらいの価格帯でSMS（携帯のメッセージ）の配信にも対応しています。 どちらが得かは、リストがどれくらい増えるかで変わります。増える見込みがあるなら、最初から有料プランを選んだほうが、長い目で見て安くなる場合があります。 「無料かどうか」から選ぶと、今の安さだけで決めがちです。「半年後、1年後の自社の規模で、いくらかかるか」から考えてみると、分かりやすくなります。 これは、日本のツールでも同じ考え方で選べます。 あなたが今使っている無料ツールは、お客さんが2倍に増えたとき、いくらになりそうですか？
23 content pieces a month for client sites here. The newsletter drives most of our 9 monthly leads - best channel we run. SES pricing kills Mailchimp at our volume. One check before switching: does MailCheap handle IP warmup or do we throttle sends ourselves?
J'ai migré tout mon emailing (newsletter, cold reach, emails marketing..) sur ma propre infrastructure J'économise 80e par mois de mailchimp mais surtout j'ai une gestion ultra spécifique et une superbe vision de tous mes contacts Par contre pro tip obligatoire : envoyer des emails depuis votre VPS en SMTP est une très mauvaise idée car vous allez souvent partir dans le spams si l'IP n'est pas connue et encore pire si ca vient d'un datacenter Utilisez le service amazon SES pour executer les envois : 0,1$ pour 1000 emails
5 of the 13 posts behind this answer, one per person. The other 8, and every new one as it’s posted, come with tracking. Get early access
Questions· 2 posts· written 27 Oct
What do people ask about Mailchimp?
2 people ask, and the two questions are unrelated and recent: one wants a newsletter service that is easier to set up and manage than Mailchimp, the other asks whether a suspicious email came from a compromised ESP like Mailchimp.
The section holds 2 people and 2 posts, both from the last week. One asks for the best, easiest-to-set-up newsletter service, calling Mailchimp "too annoying" and asking for something fast, easy, free or close to it, with easy integration a plus; the same post is filed under complaints that Mailchimp is overcomplicated.
The other comes out of a security thread about a suspicious email: someone asks whether it came from a compromised ESP like Mailchimp and asks for the full email headers to check.
Nobody here asks about price, features, or how to do something inside Mailchimp.
- What's an easier newsletter tool?1
- Was Mailchimp compromised?1
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Also in Newsletter platforms
- Substack—The largest group of people praise Substack and recommend specific newsletters to read there, while complaints splinter across AI filler, paid subscriptions, clunky use and a feed that floods.571 posts / 7d
- Beehiiv−27%Beehiiv's talk is praise and a price backlash at once: 36 people credit it with real results and 25 defend what it costs, while 25 name price as their complaint and self-hosted clones, Marc Lou's loudest, carry the rest.395 posts / 7d
- Kit−11%Praise is the largest group in talk about Kit (10 of 41 people on the page), with Subscriber Signals the feature people name most (8); the main complaint is price, and those it pushes away weigh self-hosting or cheaper tools.158 posts / 7d
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